I have been noticing something that’s happening more and more lately while hearing and watching Nail Technicians.
It doesn’t matter if your Nail Salon has everything available on the market today! If you dont know the basics, and are good at them, your business will non survive.
I know what it’s like when you are in the Nail Industry. Bright shiny object everywhere, or should I say ‘glittery objects’! You feel you just have to have it all so you can offer everything and be prepared for any client that walks in to the salon! My salons were full of all the latest and sterling(a) products!
The difference however is that I knew the basics of nails and business and could really use these products to improve my salon, the client experience and my profits.
Many Nail Technicians ar investing in all the newest products thinking they will get more clients and increase their profits. The trouble is- they ar spending a lot of money on products they will non use or do not know how to use! These products will sit on their shelf, in their cupboards and drawers collecting dust and draining the bank account.
I see a lot of Nail Techs who have only been in the Industry for a short time and want to fast track straight to all the exciting glittery things! Nothing wrong with the ‘glittery’ stuff but please, learn your basic nail skills first so you ar really able to do a great job with all the other products!
The biggest advice I can give Nail Technicians who want to increase their clientele and expand their services is to learn the basics first! Practice, Practice, Practice! How can you reasonably expect to do great service with the latest products and nail art accessories if you are non well skilled in doing the basic nail services? If you haven’t learnt to shape a nail correctly, what makes you think you will be able to make a stiletto nail look good? If you haven’t learnt how to do a full set of basic nails in less than 1.5 hours, how will you be making enough money to cover your time and products and how much longer will it take you to do glitter and artwork etc?
It may sound a bit harsh but the reason I feel this is so important is this:
Your SELF WORTH will absolutely go out the door if you attempt too many things and find you ar non good at them. Once your ego worth plummets, you may feel like giving up, that you are just not good enough and you will ne’er get your salon to be successful!
By acquiring the basics right in the beginning, when you start to experiment with new products you will find that if it doesn’t work for you, you will still feel confident in your power because you have reinforced up a business on the basics.
As a Nail artist, I understand exactly the passion and drive that encompasses us and our work. We want to be doing all the new things that ar available. I’m not expression dont do them. I am aware of how important it is in your salon to have extra services to increase your profits. What I am locution is make sure you have absolutely mastered your basic nail skills first and practice practice practice!
Keep on practicing the basics and you will have the most successful Nail Salon of your dreams!
I truly want you to be a success so if you have any comments I would love to hear them and if you need any advice on business issues please let me know!
To Your Success
Trish Rock has been in the Nail Industry for over 28 years with legion(p) successful salons, awards and training experience. She can show you how to get MORE CLIENTS, earn MORE PROFITS and have MORE TIME to do the things you love doing. Education products that are home study as well as MP3 format.
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